The Science / Ingredient Glossary

Ingredient
Intelligence

40+ ingredient profiles. Mechanism, evidence, optimal concentration, and best use cases — so you understand exactly what you're applying to your scalp and hair.

4,500+ words · 5 Categories
Category 01

Proteins & Peptides

Hydrolyzed Keratin

1–5%

Broken-down keratin protein that penetrates the hair shaft, filling structural voids in damaged cortex. Improves tensile strength, elasticity, and reduces breakage. Look for "hydrolyzed" — intact keratin molecules are too large to penetrate.

Repair · Strength · Elasticity

Amino Acids

0.5–3%

The individual building blocks of keratin. Cysteine, arginine, and glutamine are the most hair-relevant. They strengthen hydrogen bonds, improve moisture retention, and restore lost amino acid content in bleached hair.

Bonds · Moisture · Porosity

Wheat Protein (Hydrolyzed)

1–3%

Smaller molecular weight than keratin, allowing deep cortex penetration. Excellent film-forming agent that coats the cuticle, adding shine and reducing frizz. Particularly effective for fine, low-density hair that needs volume without weight.

Volume · Shine · Film-forming

BTMS-50

3–5%

Behentrimonium Methosulfate — a gentle quaternary ammonium conditioning agent providing exceptional slip and detangling. Milder than BTAC and safer for color-treated hair. The gold standard conditioning base for both DIY and commercial formulations.

Conditioning · Detangling · Slip

Copper Peptides (GHK-Cu)

0.01–0.1%

A copper-binding tripeptide that stimulates hair follicle size and prolongs the anagen growth phase. One of the most well-researched peptides for hair growth, with studies showing increased follicle density and reduced telogen phase duration.

Growth · Follicle health · Anagen extension

Panthenol (Pro-Vitamin B5)

0.5–2%

Converts to pantothenic acid in the hair shaft, binding water molecules and increasing hair diameter. Improves manageability, adds shine, and provides UV protection. Works synergistically with most other conditioning actives.

Hydration · Thickness · UV protection
Category 02

Carrier Oils

Argan Oil

2–10%

Rich in oleic acid (45%) and linoleic acid (35%) with high vitamin E content. Lightweight enough for most hair types. Seals the cuticle without greasiness — excellent as a finish oil post-styling.

Cuticle seal · Shine · Antioxidant

Coconut Oil

2–20%

Uniquely able to penetrate the cortex due to its small lauric acid molecules (50%). Reduces protein loss during wet and dry combing — the only oil with proven cortex penetration in peer-reviewed studies. Best as a pre-wash treatment for dry and coily hair.

Cortex penetration · Protein loss · Pre-wash

Jojoba Oil

2–10%

Technically a liquid wax — its molecular structure closely mimics sebum. Non-comedogenic and exceptionally stable. Ideal for scalp massage on oil-prone scalps as it doesn't trigger rebound sebum production. Also excellent for beard and skin application.

Sebum-mimicking · Stable · Scalp-safe

Rosehip Seed Oil

1–5%

High in linoleic acid (45%) and vitamin C precursors. Anti-inflammatory and antioxidant. The go-to oil for scalp inflammation, sensitivity, and aging-related scalp changes. Best stored refrigerated — high PUFA content makes it prone to oxidation.

Anti-inflammatory · Antioxidant · Sensitive scalp
Category 03

Active Actives

Caffeine

0.001–0.5%

Inhibits phosphodiesterase, increasing cAMP levels in hair follicles — directly counteracting the miniaturizing effect of DHT. Studies show caffeine shampoo left on 2 minutes achieves effective follicular penetration. Key for androgenic alopecia prevention.

Anti-DHT · Growth stimulation · Follicle activation

Minoxidil (Topical)

2–5%

FDA-approved vasodilator that opens potassium channels in follicular cells, prolonging the anagen phase. Most effective for vertex and crown thinning. Requires consistent daily use — cessation leads to reversal. The gold standard for AGA intervention.

FDA approved · Vasodilator · Anagen extension

Niacinamide (B3)

2–5%

Reduces sebum production, improves scalp barrier function, and has anti-inflammatory properties. Inhibits melanin transfer useful for pigmentation concerns. Synergizes with zinc PCA for optimized sebum control without over-drying.

Sebum control · Barrier repair · Anti-inflammatory

Salicylic Acid

0.5–2%

Beta-hydroxy acid (BHA) that is oil-soluble — allowing penetration into the sebaceous follicle. Exfoliates dead skin cells, unclogs follicular openings, and treats seborrheic dermatitis and scalp psoriasis. The most effective keratolytic for scalp use.

Exfoliation · Dandruff · Follicle clearing
Category 04

Plant Botanicals

Rosemary Extract

0.1–2%

A 2023 clinical study showed rosemary oil applied daily for 6 months matched 2% minoxidil for hair regrowth in androgenic alopecia. Mechanism: inhibits 5-alpha-reductase and increases circulation via carnosic acid. The most evidence-backed botanical for hair loss.

5-AR inhibitor · Circulation · AGA

Brahmi (Bacopa monnieri)

1–5%

Ayurvedic herb with bacosides that nourish hair follicles and scalp. Rich in alkaloids that strengthen keratin protein structure. Emerging research supports its role in reducing cortisol-related hair loss and improving follicular health.

Follicle nourishment · Stress-related loss · Keratin strength

Ashwagandha (Withania somnifera)

0.5–2%

An adaptogen that reduces cortisol — a primary trigger for telogen effluvium. Withanolides inhibit DHT production. Both oral and topical application show benefits for stress-related hair loss. Works best as a scalp serum combined with caffeine.

Cortisol reduction · Adaptogen · Telogen effluvium

Tea Tree Oil

0.5–5%

Terpinen-4-ol is a potent antifungal that combats Malassezia — the fungus responsible for dandruff and seborrheic dermatitis. Anti-inflammatory and antimicrobial. Must always be diluted — undiluted application causes contact dermatitis.

Antifungal · Dandruff · Antimicrobial
Category 05

Scalp Actives

Prebiotics (Inulin / FOS)

0.5–2%

Fermentable carbohydrates that selectively feed beneficial Lactobacillus and Bifidobacterium species on the scalp. Don't kill bacteria — instead create an environment where beneficial species outcompete pathogenic ones. The microbiome-first approach to dandruff.

Microbiome support · Selective feeding · Balance

Zinc PCA

0.1–1%

Zinc salt of pyroglutamic acid that regulates sebaceous gland activity by inhibiting 5-alpha-reductase locally. Also has antimicrobial properties against Malassezia. More bioavailable than plain zinc salts, better tolerated for daily use.

Sebum regulation · 5-AR inhibitor · Antimicrobial

Ceramides (NP/AP/EOP)

0.1–0.5%

Lipids integral to the cell membrane complex (CMC) within the hair cortex. Chemically processed hair is ceramide-deficient. Replacing ceramides via conditioner or treatment restores lipid barrier function, prevents moisture loss, and reduces breakage.

Lipid barrier · CMC repair · Processed hair

Adenosine

0.04–0.1%

A purine nucleoside that stimulates dermal papilla cells and prolongs anagen. Approved by the Japanese Ministry of Health and Labor as a hair growth active. Studies show comparable efficacy to 2% minoxidil in female pattern hair loss. Non-hormonal — suitable for all hair types.

Dermal papilla · Anagen extension · FPHL

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